Our client, a company that has been processing tomatoes with skill and experience for a good 40 years, approached OAK to obtain financing to support its participation in international trade fairs, in order to promote its business on new foreign markets.
The company was founded way back in 1935, in one of the most fertile areas of the Campania Region. For 3 generations, its sole objective has been quality, focussed on bringing the genuine flavour of freshly picked tomatoes to the table on a daily basis, with painstaking attention to every step of the production process, starting with attentive selection of the seeds in the family’s plant nursery.
The company contacted our team because it had just created a new line of ready-to-serve sauces to be launched on the international market, and especially in North America.
Thanks to the specialised support of OAK, the company was able to receive finding from Simest, of which 40% did not have to be paid back, allowing it to participate in an international food industry fair in New York. The brand increased its visibility with industry buyers, promoting its activities on the American market with excellent results.